Social media doesn’t equal marketing. There’s a whole wider world of ways to market your business, that arguably, are a lot more effective than posting and praying on Instagram.

Here’s my top 3 Marketing ideas for you to try in your yoga business.

It’s so easy to get hung up on how many followers you have on your social channels; and see that as a crucial factor to your success as a yoga teacher, pilates teacher, PT, studio or any business in the wellness space. I totally get it’s easy to see “oooh she’s got 200k followers, I bet she’s making BANK”.

Branding doesn’t equal a logo. I categorically never design logos with lotus flowers, yoga figures or any cliche yoga industry visuals - It’s generic and odds with what branding exists to do - make you stand out.

I was teaching a class for Sweaty Betty and was chatting to the store manager after. All the feedback was great… but then - the dreaded bad review.

I smiled to myself and was 100% fine with this lady hating the class. Here’s why.

As a brand strategist & designer, I often get asked “can I have just a logo?” My answer is always no. Because it sets you up for failure.

In today’s blog I thought we’d dive in to the difference between a brand, a logo plus Canva & Fiverr, for good measure.

Making your yoga or wellness business easier and more enjoyable to own, perform better (i.e. more clients who stick around) and a nicer place to work doesn’t need to take hours, or be complicated.

I’m going to share 3 quick and easy areas you can change up that will have long lasting benefits for your wellness business.